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UNICEF launches Every Child ALIVE

March 12 / 2018

As the global deaths of newborn babies remain alarmingly high, particularly among the world’s poorest countries. United Nations Children’s Fund (UNICEF) has recently launched a new campaign tagged ‘Every Child ALIVE’ a global campaign to demand and deliver solutions on behalf of the world’s newborns to end the tragedy of preventable child deaths through an urgent appeal to governments, health care providers, donors, the private sector, families and businesses to keep every child alive.

Every year, 2.6 million newborns around the world do not survive their first month of life. One million of them die the day they are born, More than 80 per cent of newborn deaths are due to prematurity, complications during birth or infections such as pneumonia and sepsis. These deaths can be prevented with access to well-trained midwives, along with proven solutions like clean water, disinfectants, breastfeeding within the first hour, skin-to-skin contact and good nutrition.

The Executive Director, UNICEF Henrietta H. Fore while giving her remarks during the launch said that vast majority of the world poorest babies can be saved with affordable, quality health care solutions for every mother and every newborns. She noted that a shortage of well-trained health workers and midwives in hospitals means that thousands of children and mothers do not receive the life-saving support they need to survive giving a comparison that 218 doctors, nurses and midwives in Norway available to serve 10,000 people is 1 per 10,000 in Somalia “the majority of these deaths are preventable, clearly, we are failing the world’s poorest babies”

“Progress is possible. Inspired by these countries, UNICEF is making an urgent, global appeal to invest in what we are calling the “four p’s”: places, people, products and power.  Places means guaranteeing clean, functional health facilities with access to clean, running water, sanitation facilities and electricity. People means recruiting, training and managing doctors, nurses and midwives, and placing them where they are needed most. Products means making the top 10 lifesaving drugs and supplies available for every mother and baby — products like antibiotics, blankets and micronutrient supplements. And power means giving mothers the power to demand and receive quality care at every stage of their children’s birth and development.

“To these “four p’s” we could add a fifth — partnership. The progress achieved over the last two decades only happened because the world joined, in partnership, to invest in children. Today is our opportunity to bring together more partners than ever before to co-create, shape and deliver new programmes that can keep newborns alive and thriving. To build new bridges between mothers and children and the places, people, products and power they need. To invest in what works”. She said.



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